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American Advertising Agencies between the Wars: the Case of the J. Walter Thompson Company

par Pouillard, Véronique
Référence Association of Business Historians Annual Conference (27/6/2002: University of Reading)
Publication Non publié, 2002-06-27

Communication à un colloque

• Détails

Titre:	American Advertising Agencies between the Wars: the Case of the J. Walter Thompson Company
Auteur:	Pouillard, Véronique
Informations sur la publication:	Association of Business Historians Annual Conference (27/6/2002: University of Reading)
Statut de publication:	Non publié, 2002-06-27
Sujet CREF:	Histoire contemporaine [depuis 1914]
	Histoire contemporaine [de 1800 a 1914]
	Histoire économique
	Marketing et publicité
	Design
Langue:	Anglais