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A practical guide to using visuals to enhance oral presentations in an academic context

par Heinderyckx, François
Editeur scientifique Kramp, Leif;Carpentier, Nico;Hepp, Andreas;Tomanic Trivundza, Ilija;Nieminen, Hannu;Kunelius, Risto;Olsson, Tobias;Sundin, Ebba;Kilborn, Richard
Référence Journalism, Representation and the Public Sphere, Edition Lumière, Bremen, page (227-237)
Publication Publié, 2015

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Résumé :

An oral presentation in front of an audience remains the most common wayto share ideas, arguments and research results. Recent technological developmentsoffer a range of exciting possibilities to enhance one’s oral presentationwith visuals. Lately, audiences have grown so used to speakers using visualsaids that it has become almost a requirement. This chapter offers guidance indeciding whether or not a presentation should be accompanied by visual aidsbefore detailing strategies to design effective visuals that will serve and enhancea talk while avoiding to divert the attention of the audience. The chapteralso argues against the tyranny of the bulleted lists that have come to dominatevisuals as a result of docile submission to poorly designed templates that almostimpose these lists as the standard format. Cognitive and technical considerationsare discussed. The chapter recommends caution when sharing visualsafter a presentation as they usually don’t constitute an autonomous narrationand could therefore be misunderstood when considered by themselves, withoutthe accompanying talk that it merely illustrates.